As more companies continue expanding into global markets, many of their marketing and business development teams will require professional mentoring and Sales Training. Once a company expands into another country, it generally includes developing a new marketing and sales strategy in order to generate interest and business from local companies and residents. In order to successfully achieve this goal, employees that work in business development and marketing are often enrolled in a customized sales training program. Part of the training involved in these programs include a series of role playing exercises that are designed to make employees feel comfortable marketing and selling products in a foreign environment and country. Additional training also consist of improving personal communication skills, developing a higher level of leadership ability and also a higher level of personal assurance and confidence. Based on recent case studies, these training programs have proven to be effective in increasing yearly revenue and productivity.
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